Buying this Marks & Spencer Milk Chocolate was a last resort. I was looking for its brother with Sicilian sea salt, but the store had run out. Obviously I had to have some chocolate, so I pulled the trigger on this plainer variety.
It turned out to be a very pleasant surprise. Another win in my hunt for good, affordable milk chocolate.
The label description reads “milk chocolate”. Doesn’t get much simpler than that, does it?
This is what it looks like out of the wrapper:
Taste & Texture
Regular crackly milk chocolate texture, no surprises.
It has a prominent cocoa element as it contains 36% cocoa solids minimum (which is as high as Cadbury Bournville “dark” chocolate!).
It’s sweet, but considerably less than cheap and nasty varieties.
Serving size: 1/3 bar (33.3 g)
Fat: 12.9 g
Carbohydrate: 15.5 g (14.5 g sugar)
Protein: 2.8 g
Salt: 0.06 g (26 mg sodium)
Marks & Spencer Milk Chocolate Rating: 8.5/10
As far as mass-produced milk chocolate goes, it doesn’t get much better.
Excessive sweetness, inadequate cocoa content, and cheap ingredient substitutions in milk chocolate are pet hates of mine (more on that and how to identify good milk chocolate here). This chocolate avoids those pitfalls.
It actually contains 13% less sugar than Cadbury Dairy Milk, for instance. Nothing against sugar (in fact, I think it’s one of life’s best things), but too much is too much.
This scores half a point less than its more salty brother (reviewed here) because the salt really adds something special. However, this chocolate is still quite splendid.
As good as this chocolate is, I have to admit I’ll probably only buy it when the Sicilian sea salt version isn’t available. Despite that, it’s great for when you need a dose of milk chocolate and don’t fancy spending a fortune on boutique stuff (this bar is £2 per 100 g at Marks and Spencer at the time of writing).
All feedback and questions welcome, I’d love to hear from you—just use the comments box below or send me an email.